Knowledge

Webinar – Communicating in a Divided Political Climate

October 25, 2017

We recently hosted a webinar to share communications strategies for businesses to navigate an increasingly politicized environment while advancing their objectives. Watch the recording to gain insight on: – Challenges and opportunities for businesses in the current political and media environment; – Key considerations for speaking out (or staying silent) about political happenings of the day; – Best […]

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An Ugly Crisis for a Beauty Brand

September 12, 2017

L’Oréal’s “safe” response to a model’s racially-charged Facebook post missed an opportunity to engage in meaningful dialogue on diversity, GG’s Lana Gersten explains in The Wall Street Journal’s “Crisis of the Week”:
Crisis of the Week: L’Oréal Faces Flack From Transgender Model’s Firing

Webinar – Navigating PR Perils in a Partisan World

July 28, 2017

We recently hosted a webinar to share communications strategies for philanthropies, nonprofits, CSR professionals, and others in the social sector to navigate a partisan world and advance a social mission. Watch the recording to gain insight on: – The challenges of the current political and media environment; – Best practices for tapping into political happenings of the day; […]

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Cutting Ties, ASAP

July 27, 2017

With sexual assault allegations against one of its collaborators, Nike remains silent. Jeremy Robinson-Leon explains why brands must have zero-tolerance, no-compromise policies for some offenses in Highsnobiety:
Why Hasn’t Nike Said Anything Yet About A$AP Bari?

Substance over lip service

June 14, 2017

As CEO Travis Kalanick takes a leave, Uber demonstrates it’s serious about changing, Jeremy Robinson-Leon tells the Los Angeles Times:
Uber CEO pays a price for breaking the rules

A company attempts to press the reset button

June 13, 2017

Will changes at Uber enable the company to achieve a true reset? Jeremy Robinson-Leon weighs in on CBS Evening News:
Uber CEO takes leave, is blamed for toxic corporate culture

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