Where did you grow up? Detroit Rock City

Education:  BA from Penn; JD/MBA from Columbia

Pre-GG: Attorney at Skadden. Clinton administration. SS+K.

Year started GG: 2005

What inspired you to start Group Gordon? I saw a need in the market for a firm that excelled both strategically and tactically.

Describe GG in a haiku:

Focus on the group

We put our employees first

Pays off for clients

Three adjectives that describe GG: Persistent, strategic, assertive

My trivia category is: Grammar

Favorite ice cream flavor: Chocolate peanut butter

Your proudest achievement: My wife and kids. A close second: together with my wife, three-time champion of the Tyler Place Week 10.5 B-level Mixed Doubles Tennis Tournament. A close third: serving as a reference for the Stollenwercks’ cat adoption.

What does GG stand for? Green Giant

What was your childhood nickname? Flash Gordon

Three adjectives that describe you: Young, scrappy, and hungry

What’s left on your bucket list? Seeing the Lions win the Super Bowl.

What’s something your clients don’t know about you? I’m the last of seven children in a “yours, mine, and ours” family.

What I’m listening to these days: Lizzo’s breakout, Cuz I Love You, Max Frost’s Gold Rush, and Ben Platt’s (sort-of) debut, Sing To Me Instead.

What’s something most people don’t know about you? I’m obsessed with Casey Kasem.

Where did you grow up? Acton, MA

Education: BA from Vassar College

Year started at GG: 2007

Any unusual hobbies? I secretly moonlight as a DJ.

Where do you get your news? The NYT mobile app. Always and forever.

The first thing I’d do as president: Abolish daylight savings.

Describe GG in a haiku:

It’s twenty nineteen

Press release oh press release

Your moment has passed

I can’t live without: A pen to spin during meetings.

Favorite ice cream flavor: Häagen-Dazs Rum Raisin. And I’ll debate anyone, any time on this.

Favorite word: Zing!

Your proudest achievement? This.

What’s your pet peeve? TV commercials that are still louder than the shows they accompany even after the FTC ruled against the practice in 2011.

What I like in a coworker: Much smarter than I am.

Why do you love what you do? I get to be around the sharpest, wisest, most genial and spirited team of people, working on the issues of today with a fantastically interesting and diverse group of clients.

Where did you grow up? Chicago, IL

Education: BA from University of Michigan; MS from Columbia University

Year started at GG: 2009

Your approach to strategic communications: Begin with an intense period of fact finding, competitor analysis, and media audit; synthesize results; develop overall objectives and messaging; build strategy and tactical plan; execute aggressively; measure results.

Client outcomes include: National brand awareness-building, groundbreaking opinion pieces that shift policy, large-scale coordinated campaigns across channels and with partners, creative media mailers that draw national attention

My trivia category is: All things Food Network

First thing I do at work: Sift through my frightening inbox.

I can’t live without: Competitive stationary cycling

Favorite Chicago neighborhood: Bucktown

Describe GG in a haiku:

Communications:

A powerful tool for good,

Growth, and reaching goals.

Favorite sport? Figure skating during the Olympics, but only during the Olympics

What I like in a coworker: Emotional intelligence

Your proudest achievement: GG Chicago

What was your childhood nickname? Lanster Monster

What’s something your clients don’t know about you? Before joining Group Gordon I worked as a journalist.

Where did you grow up? Andover, MA

Education: BA from University of Massachusetts, Amherst

Year started at GG: 2006

Your approach to strategic communications: IGPESBGPER (It really rolls off the tongue: Identify goal, plan, execute, set bigger goal, plan, execute, repeat) and PPC (Patience, persistence, cordiality – especially important for influencing top-tier media placements)

Client outcomes include: Business growth among target segments, increased brand awareness and fundraising, development or extension of business and thought leadership, policy impact

Writing implement of choice? Sanford Uniball Onyx Micro

My trivia categories are: History and current events

One sentence that captures the GG mission statement? GG seeks to build brands and nudge the world in a positive direction.

What does GG stand for? Generate Goodness

Favorite word: Kerfuffle

What was your childhood nickname? Johnny Keaten Car

Who would play you in a movie? Uncle Joey from Full House

Favorite Philly landmark? First Bank of the United States

What I like in a coworker: Collegiality, resourcefulness, brains

What’s something your colleagues don’t know about you? My high school class president campaign slogan was “There’s No Beatin’ Keaten.” (And it worked twice!)

Where did you grow up? Northvale, NJ

Education: BA from Columbia University; MA from Ecole Normale Superieur in Paris

Year started at GG: 2013

Any unusual skills or hidden talents? I take Scrabble very seriously.

Describe GG in a haiku:

Strategic partners

Getting meaningful results

With smart comms approach

Fantasy social media handle? @TheEvilTwin

What’s your pet peeve? Interrupters

You would never believe: I didn’t learn to speak English until I was 4 years old (despite being born in America!).

An embarrassing fact about you: I once fell off a treadmill at my local gym – the bruises healed, but my ego still hasn’t recovered.

Your best attribute/worst attribute: Emotional intelligence / impatienceWhat does GG stand for? Genuine Geniuses

Three adjectives that describe the company culture: Supportive, entrepreneurial, collegial

Something recently crossed off my bucket list: Touching a glacier

What’s something most people don’t know about you? Green M&Ms are my favorite – I always save them for last.

Where did you grow up? NYC and CT

Education: Northwestern. Go cats!

Year started at GG: 2013

Approach to strategic communication: It all starts with learning the business inside and out: the company objectives, competitors, the biggest industry challenges, the future of the space, etc. Establishing this foundation will equip you with the knowledge to develop a plan with clear objectives that will move the business forward.

Client outcomes: Successful litigation outcomes; increased sales with key audiences and in target markets; positive press around major acquisitions

You would never believe: I ran with the bulls in Pamplona, Spain

Where do you get your news? NYT. Sorry folks, Twitter is not a news source.

Fantasy social media handle: @POTUS

The first thing I’d do as president: Hire GG

I can’t live without: Good & Plenty candy

Describe GG in a haiku:

Thoughtful advocates

We understand your business

And results driven

One sentence that captures the GG mission statement? GG helps leading companies and organizations share their point of view with the world.

When I was a kid, I wanted to grow up to be: Shooting guard for the NY Knicks. Feeling pretty good about my chances.

I like clients who: Are open to big ideas and stepping out of their comfort zone when it is strategic.

What I like in a coworker: Intelligence and willingness to disagree 

What’s something your clients don’t know about you? I’m an avid hip hop enthusiast.

Where did you grow up? New Rochelle, NY

Education: BA from Vassar College

Year started at GG: 2013

Your approach to strategic communications: Think about who is on the receiving end of your message and who is delivering it. Then think about everything in between.

Client outcomes include: Confident spokespeople; contained crises; top-tier feature stories, commentary, and opinion pieces; new business opportunities and partnerships stemming from media exposure

Unusual hobbies/hidden talents: Parallel parking, unsubscribing from email newsletters, finding a way to read my book no matter how crowded the subway is

You would never believe: I have never drank a cup of coffee.

Favorite word: Eavesdrop

Describe GG in a haiku:

Smart people who care

Plus good clients with big goals

Make the world better

Number of countries visited: 17

Your proudest achievement: I was a semifinalist in a cooking competition judged by Ina Garten, my idol and queen of the Food Network.

Pet peeve: If it’s after 1pm, it’s no longer brunch. It’s just lunch.

Three adjectives that describe your colleagues: Astute, empathetic, spunky

Who would play you in a movie? Meryl Streep

Most embarrassing moment: I was harassed and then chased by an angry wild turkey at a suburban bus stop during my first month of work at GG.

Where did you grow up? Long Island, but don’t hold it against me.

Education? The Wharton School at the University of Pennsylvania

Year started at GG: 2017

My trivia category is: 70s and 80s pop culture

I can’t live without: Tennis

Favorite song of all time: “Best of My Love” by The Emotions

When I was a kid, I wanted to grow up to be: A Broadway star

Your proudest achievement: My husband and kids; A close second: together with my husband, co-champions of the Joe Norton Valentine’s Day Point Play Tennis Tournament

What does GG stand for? Goal-oriented Go-getters

Your best attribute/worst attribute: Empathetic / impatient

What was your childhood nickname? Greeny

What’s your pet peeve: When my husband and kids play practical jokes on me

Number of countries visited: 31 (and counting…)

A few items left on my bucket list: 31 countries visited and (at least) 31 more to go

What’s something that most people don’t know about you? I missed my calling as a psychologist.

Where did you grow up? Princeton, NJ

Education: University of Michigan

Year started at GG: 2014

Client outcomes include: Establishing regular contributorships in leading national publications, increasing community and social engagement, and facilitating feature articles in essential trade and regional publications.

Unusual hobbies: I am teaching myself the ukulele

You would never believe: I am very handy.

My trivia category is: Law & Order celebrity guest stars

Last thing I do at work each day: Close out all the tabs I’ve kept open and do not need—this is extremely therapeutic!

Write one sentence that captures the GG mission statement: Group Gordon executes precise, informed communication strategy to help differentiate and elevate clients and tell their unique stories.

Favorite word: Whimsical

Your proudest achievement: President Clinton wrote a personal note in response to an op-ed we placed for a GG client.

Most embarrassing moment: My first week at GG, I ran face first into the glass conference room door.

What does GG stand for: Gifted Goofballs

How would you describe yourself? Small but mighty

Three adjectives that describe GG? Goal-oriented, deliberate, tenacious

When I was a kid, I wanted to grow up to be: The host of Jeopardy

Items recently crossed off my bucket list: Visited my grandmother’s hometown in Hungary

A few items left on my bucket list: Attend all four tennis Grand Slams

Favorite question to ask job candidates? What do you bring to GG that we don’t already have?

What’s something that most people don’t know about you? My first word as a baby was “Batman”

Where did you grow up? Manalapan, NJ

Education: American University

Year started at GG: 2014

Your approach to strategic communications: Start with a client’s goals – whether that means growing their business or impacting policy – and stay laser-focused on them.

Client outcomes include: Growing media presence at top conferences, placing policy-focused op-eds in mainstream national outlets, helping our clients attract new clients

Hidden talents: I’m really good at remembering dates and names, to the point where people think it’s weird that I remember things so well.

You get your news from: Twitter

My trivia category is: Geography

Fantasy social media handle: @theotherhillary

Last thing I do at work each day: Think about what I’m eating for dinner

Number of countries visited: 24

Describe GG in a haiku:

Public relations

Can help your business achieve

More than you’d have thought

Favorite sport: The GG dodgeball team

Favorite word: Discombobulated

Your proudest achievement: Successfully hiking a mountain in Norway at midnight

Most embarrassing fact: I ran cross-country in 7^th grade and came in second-to-last in every single race.

Three adjectives that describe you: Funny, ambitious, nerdy

Items recently crossed off my bucket list: Eat sushi at a Michelin-star restaurant in Tokyo

I like clients who: Are willing to take a chance

What’s something that most people don’t know about you? I learned to read by age 2.