Dear GiGi: How can anyone possibly control bad press with a media landscape now crowded by thousands of blogs and 24-hour TV news?
October 18, 2010Hi John, It’s a valid concern for any company or organization. One day everything’s peachy; the next day you’ve been sucked into the quagmire that is the seemingly endless news cycle. But with the right approach you can take control of your message and steer your coverage in the right direction (it’s not always easy […]
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