The Business of Political Engagement:
A survey on corporate America getting political
January 1, 2019
Americans Want Brands to Get Political but Disagree on Where to Draw the Line Between Business and Politics Mixing business and politics can bring extreme risks and new opportunities for businesses—as can staying silent on the issues of the day. While some companies jump into these turbulent political waters with both feet, others attempt to […]
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Webinar – PR in a Polarized, Politicized World
November 1, 2018
We recently hosted a thought-provoking dialogue between Paul Holmes, founder and chair of The Holmes Group, and Michael Gordon, Chief Executive of Group Gordon, during which they explored the new considerations for communicating in this hyper-politicized climate. Topics covered include: – The current climate and how brands are increasingly joining or getting dragged into the […]
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Webinar – Beyond Media Relations: Making the Case for Thought Leadership
April 4, 2018
We recently hosted a webinar to share tips and recommended tactics for legal marketing and communications professionals looking to advance their firms’ business objectives through thought leadership. Watch the recording to gain insight on: – The limitations of traditional media relations for elevating recognition and reputation; – What it means to establish thought leadership and how it […]
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Key Takeaways: PR Perils in a Partisan World
December 6, 2017
We hosted a webinar which focused on the new challenges and opportunities nonprofit organizations face in today’s political climate. You can find the recording here, but if you’re crunched for time, check out the graphic below for the key takeaways!
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Key Takeaways: Communicating in a Divided Political Climate
November 8, 2017
We recently hosted a webinar to share communications strategies to help companies navigate a divided political climate while also advancing their objectives. You can find the recording here, but if you’re crunched for time, check out the graphic below for the key takeaways!
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Webinar – Communicating in a Divided Political Climate
October 25, 2017
We recently hosted a webinar to share communications strategies for businesses to navigate an increasingly politicized environment while advancing their objectives. Watch the recording to gain insight on: – Challenges and opportunities for businesses in the current political and media environment; – Key considerations for speaking out (or staying silent) about political happenings of the day; – Best […]
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