We recently hosted a thought-provoking session on unleashing PR’s power to advance higher education institutions’ objectives, from attracting students and faculty to rising in the rankings to engaging alumni and donors. The session featured a presentation and Q&A session led by Michael Gordon and Jeremy Robinson-Leon, Group Gordon’s Principal and President respectively.
Topics covered included:
– The value PR can provide across an institution;
– Best practices for developing a smart communications strategy;
– High-impact tactics to elevate a school and its spokespeople; and
– Challenging situations and how PR can insulate and protect a school.
We hope you check it out below!
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