CRISIS

Resource: Higher Education Crisis Communications Toolkit

September 24, 2024

Higher education is a uniquely challenging communications environment. Colleges and universities are increasingly finding themselves in crisis situations where their reputations are at stake, both in their communities and on a regional or national stage. The most precious resource in any crisis is time. Planning in advance—charting out the real-world scenarios your institution is likely to encounter […]

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A Frank Lesson in Influencer Strategy

July 2, 2024

GG’s Amanda de Castro breaks down the recent Joey Chestnut controversy and outlines how companies can be smart about influencer marketing strategy. Fans of the time-honored July 4th Nathan’s Famous Hot Dog Eating Contest were left disappointed and surprised last month when it was announced that the competition would move forward without its big star, […]

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Sports PR Lessons from Recent Betting Scandals

April 4, 2024

GG’s Kerry Close offers advice to sports PR teams as sports betting controversies continue to grow. Recently, several betting scandals – notably, involving MLB phenom Shohei Ohtani and NBA center/power forward Jontay Porter – have rocked the sports world. They’ve thrown the integrity of the game into question and created crisis PR challenges for sports […]

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Crisis Management in the Age of Virtue Signaling 

September 9, 2022

Group Gordon’s Anna Kizito explores crisis management in the fallout of “ESG-washing” allegations and gives helpful tips to avoid making claims that you cannot support later.  Last month, a lawsuit against fast fashion giant H&M alleged that the company has been misleadingly marketing its clothing line, “H&M Conscious.”   While overpromising is not completely unheard of […]

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Champagne Problems: Taking Public Accountability in Crisis Management

August 11, 2022

GG’s Reagan Herzog connects the latest series of celebrity scandals to important principles of crisis management. Many A-listers have recently found themselves in hot water for a major element of their lavish lifestyles: private jets. It all started with an Instagram post of Kylie Jenner and Travis Scott standing between two private jets with the […]

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Crisis PR Is Center Stage for “Funny Girl”

July 15, 2022

GG’s Jordan Miller writes about the mishandled revival of “Funny Girl” and what crisis PR professionals can learn. All is not fun at the Broadway revival of “Funny Girl,” the musical based on the life of comedian Fanny Brice that helped propel Barbra Streisand to superstardom when she originated the role in 1964. For those […]

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