The game plan for advertising after a scandal
October 12, 2015
Will a scandal and increased scrutiny affect DraftKings and FanDuel’s marketing and communications strategies? Michael Gordon weighs in with CNBC.
Daily fantasy backlash? Players still turning up
Long road ahead for VW after “brazen fraud”
October 6, 2015
It may take years for VW to heal from the damage caused by “brazen fraud,” Jeremy Robinson-Leon tells the Associated Press.
For Volkswagen, costs of scandal will be piling up
Credibility challenges ahead for the car industry
September 24, 2015
What does the fallout from Volkswagen’s diesel deception mean for the automotive industry? Jeremy Robinson-Leon tells TIME just how far-reaching the crisis may be.
The Curves Ahead for Car Makers
Cleaning up a sullied reputation
September 23, 2015
Leadership changes are a start, but what else can Volkswagen expect as it looks to unsully the brand’s reputation? Jeremy Robinson-Leon weighs in with the Associated Press.
Volkswagen’s clean-car image dirtied by emissions scandal
Transparency after wide-reaching deception will be key for VW
September 23, 2015
Will Volkswagen be able to salvage its image after the emissions deception scandal? Jeremy Robinson-Leon spoke with the Associated Press about the critical factors the company must consider in its continued response.
Volkswagen CEO steps down, takes responsibility for scandal
Tom Brady should draw lessons from past fallen sports stars in DeflateGate response
May 8, 2015
Can Tom Brady save his reputation in light of the DeflateGate report? Group Gordon’s Michael Gordon spoke with The Boston Globe on what he should consider in his response.
As barbs fly, lucrative Brady brand put in peril