Susan G. Komen for the Cure’s Response
February 3, 2012Michael Gordon commenting on Susan G. Komen for the Cure’s crisis response.
Consultants weigh in on how Komen for the Cure handled the crisis
Michael Gordon commenting on Susan G. Komen for the Cure’s crisis response.
Consultants weigh in on how Komen for the Cure handled the crisis
Jeremy Robinson-Leon commenting on Penn State’s crisis response.
Penn State President Tries Again to Calm Alumni
Best wishes for the holiday season,
read moreThe security of personal information is one of the most important things to a consumer, especially in the telecommunications business. While I’d need more information to talk specifics about this company’s challenge, here are a few principles to follow: Take ownership of the situation: accept responsibility for the breach, be transparent about the scope, and […]
read moreDear Dana, Regardless of the charges’ merit, you absolutely should be thinking about how the scandal may reflect on your organization. Everyone associated with the organization — from the executive director to board members to staff to interns — are brand ambassadors, and their actions affect the collective integrity. Here are a few things you […]
read moreMichael Gordon discussing the downside of Netflix’s recent announcement.
Latest Move Gets Netflix More Wrath