Knowledge

Papa John’s Feels the Heat

November 16, 2017

Papa John’s CEO John Schnatter’s controversial comments about the NFL protests were met with swift backlash. Jeremy Robinson-Leon explains why the brand’s delayed apology isn’t enough to stop the damage in The New Food Economy:
The Papa John’s NFL apology is too little too late

Better Dialogue for a Better Commute

November 15, 2017

With tensions rising over persistent issues with NYC’s subway system, the MTA continues to focus on long-term infrastructure improvements without offering immediate solutions to reduce riders’ pain. Jeremy Robinson-Leon provides a commuter’s perspective on how real-time communications can improve customer experience, in City & State’s NY Slant:
To Fix Subway Problems, Talk About Them

Crisis in Paradise

November 13, 2017

In aggressive, highly defensive statements about the Paradise Papers, offshore law firm Appleby muddles its message and fails to mitigate a crisis. GG’s Lana Gersten shares her take in The Wall Street Journal’s Crisis of the Week:
Crisis of the Week: Law Firm Strikes Back Against ‘Paradise Papers’

Key Takeaways: Communicating in a Divided Political Climate

November 8, 2017

We recently hosted a webinar to share communications strategies to help companies navigate a divided political climate while also advancing their objectives. You can find the recording here, but if you’re crunched for time, check out the graphic below for the key takeaways!

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Webinar – Communicating in a Divided Political Climate

October 25, 2017

We recently hosted a webinar to share communications strategies for businesses to navigate an increasingly politicized environment while advancing their objectives. Watch the recording to gain insight on: – Challenges and opportunities for businesses in the current political and media environment; – Key considerations for speaking out (or staying silent) about political happenings of the day; – Best […]

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An Ugly Crisis for a Beauty Brand

September 12, 2017

L’Oréal’s “safe” response to a model’s racially-charged Facebook post missed an opportunity to engage in meaningful dialogue on diversity, GG’s Lana Gersten explains in The Wall Street Journal’s “Crisis of the Week”:
Crisis of the Week: L’Oréal Faces Flack From Transgender Model’s Firing

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