Accounting for an awards show error
February 27, 2017
Last night’s Best Picture blunder was an Oscars nightmare. Jeremy Robinson-Leon takes account of PwC’s error with the Associated Press:
Oscars mistake puts consulting firm’s reputation in jeopardy
An external review to find internal issues at Uber
February 22, 2017
Uber’s external review is a step in the right direction, but how it acts on the conclusions will be the true test for the company, Jeremy Robinson-Leon tells MarketWatch:
Uber harassment scandal will hurt, but not in same way as #DeleteUber campaign
A crisis of Uber proportions
February 21, 2017
Sexual harassment claims plunge Uber into a new crisis. To recover, it must first tackle the root of the problem. Jeremy Robinson-Leon shares his view with the Los Angeles Times:
Uber sexual harassment allegations are a warning for the tech industry and its ‘rock star’ culture
A balancing act for brands in a polarized climate
January 31, 2017
As political polarization grows, partisanship spreads to corporate America. Michael Gordon discusses what this means for brands today with the Los Angeles Times:
Facing Trump’s immigration ban, corporations can’t risk keeping silent
No stars for this hotel group’s crisis response
January 30, 2017
Is APA Group digging itself into a deeper hole with a statement defending its CEO’s controversial writings? Lana Gersten shares her take in The Wall Street Journal:
Crisis of the Week: CEO’s Writings Put APA Group in Hot Seat
Driving Media For Your Business: A Guide for Maximizing National Media Attention
November 29, 2016
We recently hosted a webinar with prominent business journalist, Fortune columnist, and editor-in-chief of Strategy+Business, Dan Gross, who shared his insights on going beyond the local context to secure national media attention. Based on that discussion, we’ve decided to explore ways to extend and leverage national media coverage for further exposure in our new guide, Driving Media For Your Business: […]
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