Group Gordon’s Hillary Wasserman examines what the royals can teach us about effective communication. On January 8, the Duke and Duchess of Sussex – otherwise known as Meghan Markle and Prince Harry – posted an Instagram that stunned the world and nearly broke the internet. The couple announced that they would be leaving the royal […]
read moreIt’s been months since a nationwide Airbnb scam went viral, and yet little seems to have changed. Michael Gordon assesses the company’s crisis response in PRovoke.
read moreGroup Gordon’s Nick Berkowitz explains why, in the age of disinformation, it’s essential to know your target audiences and ensure they trust your communications. With the Iowa Caucus just a few weeks away, efforts to warp public opinion are in full swing, especially through digital disinformation. On Monday, The New York Times reported that the […]
read moreWe’re excited to announce that Michael Gordon was named one of City + State‘s 50 most powerful New Yorkers in PR! You can read his write-up and see the full list of winners here:
With former CEO Travis Kalanick stepping down from Uber’s board, the company has severed its final tie with the executive connected to a number of crises in 2017. Jeremy Robinson-Leon shares his thoughts with The New York Times on Uber’s efforts to distance itself from the previous era and the significance of Kalanick leaving the board:
Uber Founder Travis Kalanick Leaves Board, Severing Last Tie
GG’s Erin Gaffney takes a close look at why the social media movement #NotAgainSU grew and influenced change. This past November, Syracuse University found itself in the national spotlight for a crisis concerning systematic racism. More than 11 hateful and racist crimes were reported on campus, with these accounts including verbal abuse, vandalism, and an […]
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