GROUP GORDON RECOGNIZED AT THE 2022 SABRE AWARDS
May 5, 2022
We’re thrilled to share that at this year’s SABRE Awards, we were named one of the Top Five Corporate Agencies of the Year for the fourth time and one of the Best Agencies to Work For for the tenth time in GG’s history! Our campaign with Lady Freethinker was also named a finalist for best […]
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What Screenwriting Can Teach Us About PR
May 5, 2022
Group Gordon’s Julia Levine draws lessons from commonalities between screenwriting and PR. via GIPHY Public relations shares some commonalities with other industries, including with film. Professionals in both screenwriting and PR are storytellers and, if they’re good ones, adept at communicating ideas to achieve specific outcomes. Read on for a few PR tips from the […]
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GROUP GORDON WINS PRNEWS SOCIAL IMPACT AWARD
April 21, 2022
We’re excited to announce that Group Gordon’s campaign with Public Health Solutions has been named a winner at the 2022 PRNEWS Social Impact awards! The campaign, to secure women’s access to sexual and reproductive health services, won in the Health/Public Safety category. You can read more about the awards here: PRNEWS 2022 Social Impact Award […]
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Promoting an event with a limited budget
April 21, 2022
Group Gordon’s James Seaton offers organizations three ideas for promoting an event without breaking the bank. Many in-person events are returning after the pandemic put them on pause. For nonprofits, these gatherings offer an opportunity to connect with key stakeholders, raise awareness of the issues at the heart of their work, and raise funds – […]
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Concrete Action Is Critical for Socially Engaged PR
April 7, 2022
Group Gordon’s Efe Osagie explains why socially engaged PR requires action to back up words. This past month we celebrated International Women’s Day on March 8th. In support of the holiday, many companies took to Twitter and other social media to express their support of women’s equality. But what they didn’t expect was for a […]
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3 PR Lessons That Apply to Remote Work
March 10, 2022
Group Gordon’s Miraal Naseer unpacks three key lessons from PR that make remote work more effective. Starting my first job remotely has been a unique experience, to say the least. As a Marketing and Business Development Associate who joined Group Gordon during the pandemic, I’ve since had to learn the fundamentals of three fields: public […]
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