Blog

Group Gordon’s Derek Nagle examines the ongoing fight for equal pay by the U.S. Women’s National Team in the wake of their World Cup victory. This past Sunday at the Women’s World Cup final in France, the United States Women’s National Soccer team emerged victorious, beating the Netherlands 2-0. This was the U.S. women’s 2nd […]

Group Gordon’s Eric Margolis asks if a rebrand would lead to more support and action on climate issues. 63% of registered voters think that Congress should do more to address global warming and an incredible 69% of registered voters support a Green New Deal. And yet American CO2 emissions are currently on track to fall […]

Group Gordon’s Jacob Rodriguez analyzes what the Tony’s got wrong at this year’s show The latest Broadway season has been, by all accounts, a rousing success. Several new works, like Hadestown and The Prom, debuted to great acclaim. Even Oklahoma!, hardly new, received rave reviews for the revival, which featured a lead actress in a […]

Group Gordon’s Rhani Franklin explores how fandom participation has changed in the age of social media. To say that the series finale of Game of Thrones sparked disappointment would be an understatement. The long-awaited finale of one of television’s most talked-about shows was also the series’ lowest-rated episode. What made the show’s tragic (in execution […]

Group Gordon’s Nick Berkowitz discusses when a media partnership may be strategic and what a successful one entails. Keeping up a consistent and high-impact communications program can be a challenge for organizations of all kinds. Often, when time and resources are crunched, content creation and media outreach efforts fall by the wayside. Similarly, sometimes pitches […]

Group Gordon’s Jordan Friedman discusses NASA’s scrapping of an all-female spacewalk and the best ways to manage a disappointing announcement. Last week NASA announced the cancellation of its planned first all-female spacewalk due to a lack of enough spacesuits in the right size. The internet quickly erupted in anger and memes ridiculing the stumble. Even […]